For 10 years JASONGRECH have supported and dressed Michelle Payne.
This year’s gown was conceived as a living tribute to Michelle Payne’s historic Melbourne Cup victory — a moment that reshaped Australian racing and continues to inspire strength, courage, and grace.
At JASONGRECH, every couture piece is crafted by hand in our North Melbourne atelier — where each seam, fold, and sculpted line is guided by precision, patience, and the quiet artistry of the human hand.
For this year’s Melbourne Cup, Michelle wore a custom JASONGRECH gown cut from luminous Mikado red and veiled in spider-web lace. The look was finished with hand-sprayed silk flowers, each individually shaped and placed — meticulously brought to life over dozens of hours by skilled artisans.
The silhouette celebrates Michelle’s enduring presence — bold yet feminine, refined yet powerful — a reflection of her legacy and the spirit that made history.
Made in Melbourne.
Worn to be remembered.
Crafted to be unforgettable.
Dress @jasongrech
Styling @aliciastyles
Photography @meaganharding
Shoes + Clutch @jimmychoo
Hair + Makeup @pepperbeth
Earrings @chanel
Millinery @louisemacdonaldmilliner
Explore more of JASONGRECH Made-to-Order and Couture experiences at www.jasongrech.com, or book a private appointment at Le Salon to bring your own story to life.